Creative Direction and execution of my own CPG company Wild Remedies.

Included personal execution and management of:

Logo development  |  Formulation and packaging  |  Custom Illustration  |  Site design and implementation  |  Content Creation + promotion  |  Social media curation and management  |  Advertising / email promotion  |  Product photography  |  Video development |  Copywriting  |  Affiliate marketing  |  Sales  |  Tradeshows 

My innovative packaging and unique formulations not only secured a spot on the shelves of Whole Foods, but also earned us the distinction of being a Top-10 Finalist for the BC Food and Beverage Product of the Year Award in our inaugural year of launching this collection.
Our website was a fantastic example of the brand as a whole, and what we aimed to offer our community.
A look into some fun product shoots as we navigated into the mystical realms of the brand.

We SLAYED our content - a look at our Instagram

And some favourite UGC

A peek into our Book Of Potions lead magnet which generated hundreds of email signups

A glimps into our email campaigns

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