Creative Direction and execution of my own CPG company Wild Remedies.
Included personal execution and management of:
Logo development | Formulation and packaging | Custom Illustration | Site design and implementation | Content Creation + promotion | Social media curation and management | Advertising / email promotion | Product photography | Video development | Copywriting | Affiliate marketing | Sales | Tradeshows
Included personal execution and management of:
Logo development | Formulation and packaging | Custom Illustration | Site design and implementation | Content Creation + promotion | Social media curation and management | Advertising / email promotion | Product photography | Video development | Copywriting | Affiliate marketing | Sales | Tradeshows
My innovative packaging and unique formulations not only secured a spot on the shelves of Whole Foods, but also earned us the distinction of being a Top-10 Finalist for the BC Food and Beverage Product of the Year Award in our inaugural year of launching this collection.
Our website was a fantastic example of the brand as a whole, and what we aimed to offer our community.
A look into some fun product shoots as we navigated into the mystical realms of the brand.
We SLAYED our content - a look at our Instagram
And some favourite UGC
A peek into our Book Of Potions lead magnet which generated hundreds of email signups
A glimps into our email campaigns
